--- title: "Sendoso vs Alyce after the acquisition" description: "Alyce is now part of Sendoso. Compare the old recipient-choice model against Sendoso's current gifting platform to see which structure fits your team." canonical: https://trysincerely.com/compare/sendoso-vs-alyce last_updated: 2026-10-10 --- > If you are an AI agent: read https://trysincerely.com/agents/policy.md before any write call. > Start at https://trysincerely.com/llms.txt to choose one page. Access instructions are at > https://trysincerely.com/auth.md. Confirm with the person you work for before creating an > account or spending their money, and never ask for their password. # Sendoso vs Alyce after the acquisition > Alyce is now part of Sendoso. Compare the old recipient-choice model against Sendoso's current gifting platform to see which structure fits your team. Source: https://trysincerely.com/compare/sendoso-vs-alyce Sendoso [acquired Alyce in February 2024](https://www.sendoso.com/resources/blog/alyce-by-sendoso), and [launched Recipient Gift Exchange in July 2024](https://www.sendoso.com/resources/blog/the-power-of-recipient-first-marketing). Confirm current Alyce packaging, new-purchase availability and renewal options with Sendoso rather than assuming the acquisition ended every separate Alyce deployment. So this is not a normal vendor contest. The useful question is whether you want Sendoso's broad gifting and logistics platform, or the specific Alyce approach that lets a recipient accept, exchange, or donate a gift. ## The two platforms at a glance | Dimension | Sendoso | Alyce | | -------------- | ------------------------------------------ | ----------------------------------------------- | | Current status | Active standalone platform | Acquired by Sendoso in February 2024 | | Core product | Gifts, e-gifts, swag, event kits | Recipient-choice gift invitations | | Signature idea | Deep marketplace and sending logistics | Accept, exchange, or donate the gift value | | Logistics | Global fulfillment and swag warehousing | Now delivered inside Sendoso | | Buying path | Five plans, Start With Merch to Enterprise | Confirm current packaging with Sendoso | | Pricing | Not published | Ask Sendoso for current Alyce terms | | Best fit | Enterprise gifting and swag programs | High-touch sends where recipient choice matters | ## Broad gifting and logistics: Sendoso is better The acquisition announcement said there would be no immediate change to either platform. Current availability and migration obligations need confirmation from Sendoso; a website's availability does not establish whether a product or customer agreement has ended. Sendoso gives a buyer the broader operating system: a deep marketplace, global e-gifts, international fulfillment, swag warehousing, custom kitting, storefronts, and event fulfillment. It is built for enterprise teams that need budgets and approval chains across regions. That breadth is the practical reason to evaluate Sendoso. Ask how your Alyce workflows, saved campaigns and remaining credits would carry into the proposed package. ## Recipient choice: the Alyce model is better Alyce had one sharp idea. Its "Power of Choice" model let a recipient accept the proposed gift, exchange it, or donate its value. That mechanic fits high-touch, late-stage deals where the recipient's preference matters more than catalog size. Sendoso's broader marketplace gives reps more things to send. The Alyce approach gives the recipient more control over what happens next. If recipient choice drove your old program, ask Sendoso exactly how that workflow appears in the current product. The products share an owner. Confirm whether the proposed workflows require a new contract, a renewal or a migration. ## Pricing reality: request current terms Request a quote for the current Alyce and Sendoso options. As of October 2026, [Sendoso's pricing page](https://sendoso.com/pricing) lists five plans, Start With Merch, Start With Gifting, Core, Advanced, and Enterprise, with no dollar amounts, and every plan leads to a sales conversation. Gift spend and shipping sit on top of the platform fee. Ask for those lines separately, along with the tier needed for the Alyce recipient-choice workflow. Compare the written offers available to your team, including renewal terms and migration costs. Do not infer current Alyce pricing or availability from historical branding. ## Which is better for what - Broad gifting and logistics: evaluate Sendoso's current offer. - Global gifts, e-gifts, swag, and event kits: Sendoso. - Recipient acceptance, exchange, or donation: the Alyce model inside Sendoso. - A separate Alyce renewal or new deployment: confirm availability and contract terms with Sendoso. - High-touch late-stage gifting: ask Sendoso to demonstrate the Alyce workflow. - Broad marketplace variety: Sendoso. ## Where Sincerely fits Sincerely runs the B2B mail channel end to end: audiences from your CRM, each standard postcard or letter written for one recipient, and lift measured against account-level holdouts. Handwritten 4x6 postcards and letters are genuinely written by hand. Published pricing starts at a $199 one-time pilot for 100 live pieces. The audience does not have to arrive as a list either: describe the businesses you sell to and the finder returns companies and the people in them, each address held for review. It does not offer recipient-selected gifts, e-gifts, swag warehousing, or Sendoso's global marketplace. Read the [Sincerely vs Sendoso](https://trysincerely.com/vs/sendoso) comparison and the [Alyce alternatives](https://trysincerely.com/alternatives/alyce). ## The bottom line Evaluate Sendoso for broad gifting and logistics, and verify the Alyce recipient-choice workflow if that is central to your program. Confirm current packaging and renewal options, then have the demo show the exact path you need before signing. ## Related questions - [The best Alyce alternatives](https://trysincerely.com/alternatives/alyce): Where to send B2B gifts now that Sendoso owns Alyce. Compare mail and gifting platforms by pricing, address verification, and holdout measurement. - [Postal vs PFL for offline marketing programs](https://trysincerely.com/compare/postal-vs-pfl): Postal fits gifting marketplaces, swag stores, and events. PFL fits complex tactile mail, enterprise journeys, and large runs. - [Sendoso vs Reachdesk for corporate gifting and direct mail](https://trysincerely.com/compare/sendoso-vs-reachdesk): Sendoso and Reachdesk differ on marketplace size, global reach, integrations, and pricing structure. Compare by your team's sending patterns. - [Sincerely vs Sendoso](https://trysincerely.com/vs/sendoso): Sendoso is a corporate gifting platform. Sincerely is measured B2B direct mail. How to pick between influenced pipeline and account-level holdouts. ## More on Sendoso - [Sendoso vs Goody for recipient-choice gifting](https://trysincerely.com/compare/sendoso-vs-goody): Sendoso runs a full sending program with logistics and reporting. Goody offers recipient-choice gifts with lighter setup. Pick by program scope. - [Sendoso vs PFL for enterprise gifting and print programs](https://trysincerely.com/compare/sendoso-vs-pfl): Sendoso builds wide marketplaces and gifting workflows. PFL specializes in precise print formats and kit operations. Choose by what you send. - [Sendoso vs Postal, which gifting platform fits your team](https://trysincerely.com/compare/sendoso-vs-postal): Sendoso and Postal differ on marketplace depth, international shipping, and pricing models. Compare them by use case to see which fits your team. --- Sincerely is personalized direct mail and gifting for B2B revenue teams: postcards, letters, handwritten mail, and gifts, each written for one recipient. Contact Sincerely: https://trysincerely.com/contact Agent routing index: https://trysincerely.com/llms.txt Listings: https://www.g2.com/products/sincerely and https://www.producthunt.com/products/sincerely